Marketing
Public Relations Manager
The Creative Group, a division of staffing leader Robert Half International specializes in matching creative, interactive and marketing talent with the best companies on a freelance and full-time basis.Why should you work with The Creative Group? First and foremost, we understand not only the desire to produce award-winning work and successful brand initiatives but also the challenges that freelance consultants face day to day and week to week. We understand what it's like to work 40 hours per week and have little time to "find" that next project. TCG offers competitive benefits to eligible employees such as paid holidays, cash bonuses and access to group life and health insurance. For more information on how The Creative Group can support your freelance or full-time job search needs, visit us online at creativegroup.com.
Public Relations Manager
2/10/2012 By Clicking '' you are agreeing
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Job Overview
Company: The Creative Group
Location: US-WA-Seattle
Base Pay: N/A
Employee Type: Full-Time
Industry: Advertising
Internet - ECommerce
Sales - Marketing
Consulting
Manages Others: Not Specified
Job Type: Consultant
Design
Marketing
Req'd Education: 4 Year Degree
Req'd Experience: At least 5 year(s)
Req'd Travel: Not Specified
Relocation Covered: Not Specified
Contact: Recruiter
Phone: 206-749-9046
Email: Send Email Now
Fax: 209-749-9243
Ref ID: 04410-141064
Job Description
Classification: Media PlannerCompensation: DOEStaffing Industry Leader, Robert Half International is currently looking for a Public Relations Manager with a solid media relations background to join our local Public Relations team. In this fast-paced, multi-faceted position, the District Public Relations Manager will be responsible for securing media coverage in major and tier two markets across multiple states. Additionally, the person will promote RHI's PR program with our field staff generating local PR opportunities. Reporting to the Director of Marketing and Public Relations, this person will be part of a small team that is based throughout the Western and Central United States.Principal Responsibilities
• Consistently secure media coverage in major markets and tier two markets across multiple states
• Act as Corporate Communications liaison to the local field offices
• Build and maintain relationships with a diverse group of media across multiple states
• Work with local offices to promote local PR program, encourage use of our research and presentation materials, and create a local PR plan
• Meet regularly with designated spokespersons to develop a proactive plan for local media relations (i.e., develop media contact lists, pitch local media, assist with bylined articles)
• Coordinate local media interviews; coach spokespersons
• Identify traditional and unique outlets for local media coverage, including TV, radio, blogs, newspapers, newsletters, trade publications and more
• Write press releases announcing new office openings, newcomers and promotions, new divisions, etc.
• Work with Corporate Communications to generate story ideas for internal newsletters and initiatives
• Secure media coverage for special events (i.e., presentations and speeches, professional education events, philanthropic initiatives, etc.)
• Prepare local speeches, presentations and research
• Identify PR opportunities with RHIs alliances and other professional associations at the local level, including speaking opportunities at meetings, article submissions for chapter newsletters and content for chapter websites
• Identify new, creative ways for RHI to gain positive media exposure at the local level, and work with local teams and Corporate Communications to implement new strategies
• Develop custom pitches based on local market drivers
• Track and report on all media coverage
Job Requirements
Requirements
• Bachelors degree in Public Relations, Communications or related field
• 5+ years of experience in public relations
• PR agency experience
• Service industry and B2B PR experience a plus
• Strong Microsoft Office skills
• Experience using CisionPoint/Vocus and knowledge of social media, including Facebook, Twitter and LinkedIn
• Excellent communication, project management, and organizational skills
• Strong written, verbal, analytical, presentation and interpersonal skills - Ability to work effectively with all levels of employees within the company, including executive and senior managementThe Creative Group specializes in placing a range of marketing, advertising, creative, web and public relations professionals on a project and full-time basis with advertising and public relations agencies, Fortune 500 companies and small to mid-sized firms. Our strong relationship with the creative community enables us to provide our clients with precisely the creative talent they need for a variety of deadline-driven projects. We are faster at finding you work because of our strong network. We reach out to over 12,000 creative and marketing hiring managers each week. Additionally, we were just ranked number one in our industry on Fortune's list of America's Most Admired Companies. Call your local Creative Group office at 1.888.846.1668 to discover more about this position. The Creative Group is an Equal Opportunity Employer. Apply for this job now or contact our branch office for additional information. Office Location Information.
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